At Lubin’s AI Marketing Lab, we integrate hands-on learning into our curriculum to bridge the gap between theory and practice. Our courses in Marketing Analytics, Specialized AI & Automation, and Business Analytics & AI offer real-world experience with machine learning, automation tools, and digital marketing strategies, empowering students to make informed, data-driven business and marketing decisions.

COURSES

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Designed to bridge theory and practice, Lubin’s AI Marketing Lab empowers students to turn data into strategy and creativity into measurable impact. Through interactive lab sessions and real-world projects, learners gain hands-on experience in AI, automation, and marketing analytics using industry-standard tools. The program emphasizes experimentation, problem-solving, and data interpretation, helping students develop the analytical mindset and technical expertise needed to craft smarter, insight-driven campaigns that drive business growth and performance.

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BUSINESS ANALYTICS AND AI

SPECIALIZED AI AND AUTOMATION

MS IN MARKETING ANALYTICS

Discover how AI-driven automation transforms marketing strategies, enabling smarter, faster campaigns and better customer engagement.

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